Unless you are a lifestyle business, two of your main business goals will be growth and margin. Both of which are hard to focus on while you are concentrating on keeping the lights on and making your existing customers happy.
Being so focused on running your organisation often hinders achieving key business goals and this is where our team help and support businesses by removing those blinkers and Shackles. Although we offer our ‘Consulting’ service to a wide range of clients including a Global Public Sector organisation, SME’s and start-ups,
We actually see this more as a partnership, created for mutual benefit rather than a client and the ‘all seeing eye’.
In the past, we have found the term’s ‘Marketing/Social/Strategic/Brand Consultant’ etc. with the old approach can alienate the people the service is there to support.